How to hire the right freelance telemarketer

Telemarketing is an effective outreach strategy because customer service is integral in the customer's buying journey.

Most customers prefer to converse with a human before committing to a purchase. The art of telemarketing has evolved over the years with video calls now becoming the new norm. This means prospective customers can now have a face-to-face conversation with sales agents which adds another

Even though telemarketing itself has existed for as long as telephones have been around, the prospects of the application of telemarketing are now rapidly expanding. Research is increasingly pointing towards the potential vested in telemarketing to generate major returns and amplify the impact of already running marketing campaigns. 

Here are some of the best benefits of telemarketing. 

If you hire employees you will also need to invest in an office space, as well as telemarketing software and hardware, hiring freelancers will avoid all of these overhead costs since the freelancers will be using their own equipment for the job.

However, to reap the benefits of telemarketing, you need to have a solid telemarketing. And to form a solid telemarketing, you need to know how to identify potential winners when canvassing. 

Of all the requirement options, hiring freelancers is the most efficient option. Here's why:

Freelancers are not full time employees, so there is no need to commit to a salary, or pay any benefits. You are also not obliged to keep them on board, simply hire on a project by project basis. 

Freelance platforms also give you the liberty to post projects with detailed budget guidelines to allow you to hire the right people for your project at affordable rates.

Quality freelance platforms allow employers to track the performance of freelancers and only release payments after they are satisfied with the completed work. Employers can now ensure that their freelancer's follow through on the time of the delivery by binding them to the milestones for your project.

By tapping into the freelancer pool you are not limited to by geographical location. The best telemarketer for your sales campaign may be located in a different country and that can no longer stop you from hiring them and benefiting from their superior talents. 

Before hiring a freelancer, you can evaluate their historical telemarketing projects by listening to any audio conversations they may have published in their public portfolio, this will give you great insight into their sales capabilities and confidence. 

Thanks to the feedback feature on freelance platforms, you get unfettered access to the reviews from previous employees. Past reviews provide a window into the quality of their work and how trustworthy they are. 

When working outside of a formal platform, there is never a guarantee that the work will be completed to satisfaction and that payment arrangement will be honoured. Freelance platforms quell these fears by utilising an Escrow payment model, payment is only released when the employer is satisfied with the freelancer's work. 

Freelancers also have peace of mind knowing that they platform is being managed by a third party that ensures both employers and freelancers are treated fairly

Aside from simple payment security, employers also have the added convenience to pay using a range of different payment options online. 

In many industry segments, it is mandatory to have 24/7 marketing coverage for your employees. At other times, the prospect client market is in a different time zone than you. In those cases, it can be really hard to find employees willing to work odd hours and carry out the marketing objectives. By working with freelancers, you get to have the added benefit of hiring across the globe with people available literally 24/7. This means you have complete coverage across the clock in all areas of the world. 

While conducting your hiring operations, it is important to prioritize quality over other factors. A lot of people end up making initial mistakes that can prove costly later. Here are some important considerations you should keep in mind while working with a freelance telemarketer.

Even though all the considerations made above can feel like a major hassle when starting, they are going to prove worthwhile when your telemarketing campaigns experience success in the future. Professionalism and high service quality go a long way in ensuring the success of your campaigns. 

Hiring a telemarketer will help you squeeze the most value out of your sales campaign, hiring a freelance telemarketer will only multiply your profits.  

Explore a wide range of proven telemarketers at Freelancer.com . We connect you with millions of qualified professionals with a proven history of exceptional service.