I want a set of short, influencer-style video reviews that I can run as Meta ads to drive new installs for my mobile app. The videos should feel as if they were shot by real Instagram/tiktok creators speaking candidly to their followers—authentic, engaging and persuasive, yet polished enough to convert.
Here’s what I’m after:
• 3–5 vertical (9:16) videos, 15–30 seconds each, recorded by Instagram-active talent.
• Clear mention of the app’s core benefit and a simple call-to-action to “Download now.”
• Natural background or lifestyle setting; no obvious studio lighting that would break the organic feed look.
• Raw files plus lightly edited versions with onscreen captions and subtle sound effects, ready to upload into the Meta Ads Manager.
• Full usage rights for paid advertising across Meta placements.
I’ll provide the key messaging points, brand guidelines and an app access link. Once you receive the brief, please outline your proposed concept, the Instagram creator(s) you plan to use, and an estimated turnaround time.
Deliverables will be approved once the videos:
1. Adhere to the brief and brand tone.
2. Meet Meta’s advertising specs without additional edits.
3. Showcase genuine enthusiasm that encourages viewers to install the app.
If you specialise in Instagram-first, influencer-style UGC, I’m ready to get started.
ANDROID APP
You must use this app in the video:
https://play.google.com/store/apps/details?id=com.flyrt.huzzscore
Here are some ideas:
Script 1: “This app humbled me”
Hook:
“Alright… this app just humbled me so bad.”
Body:
“So it gives you a ‘huzz score’ based on your pics… I thought I was at least like an 8…”
(Show screen recording → rating result)
Payoff:
“It gave me a 5.7 nah this is actually insane”
CTA:
“Try it yourself, it’s on the Play Store”
Script 2: “We tested this on my friend”
Hook:
“Bro we just tested this app on my friend and it got PERSONAL”
Body:
“Okay upload your pics… wait wait don’t move…”
(Show scoring process)
Payoff:
“NAH 4.9??? bro you gotta delete this”
(friend reacting is GOLD here)
CTA:
“Download this and try it on your friends”
Script 3: “Girls vs guys results”
Hook:
“Why are girls scoring WAY higher than guys on this app??”
Body:
“So it rates your attractiveness… look at this”
(show 2–3 examples)
Payoff:
“This is actually exposing people ”
CTA:
“It’s called Huzz Score, try it”
Script 4: “Don’t download this app”
(reverse psychology = strong performer)
Hook:
“Do NOT download this app if you’re sensitive”
Body:
“It literally gives you a score based on your face…”
(show demo)
Payoff:
“I regret checking mine”
CTA:
“But if you’re curious… it’s on Android”
Script 5: “Group reaction (viral potential)”
Hook:
“Everyone in the room had to try this app…”
Body:
“Alright you’re first… upload your pics…”
(show multiple quick reactions)
Payoff:
“WHY is everyone below a 7 ”
CTA:
“Download Huzz Score and try it with your friends”
How to film these (important)
Use your phone (no fancy camera)
Slightly messy background = more authentic
Natural lighting
Talk like you would to a friend (not scripted/robotic)
Editing tips
Fast cuts every 1–2 seconds
Add captions (most people watch muted)
Zoom slightly on reactions
Keep it under 20 seconds
加保
要求的技能
可接受的文件格式
avi, flv, mov, mp4, mpeg, mpg
