Develop a logo and banners for RethinkWorkflow

• 状态: Closed
• 奖金: $200
• 参赛作品已收到: 3
• 获胜者: commharm

Winner

竞赛简介

We would like to design a logo and several social media banners for our web application. We have already had a logo and we really like it attached. But because we have changed the name of our product, we want to also change the logo and create the corresponding banners.

Requirements:
* The logo designed must be in vector graphic format (e.g. *.ai, *.eps format)
* If you are using stock images for the banners, please let us know so that we can pay for them in the end.

The Logo
* The icon must fit in a square shape since it is going to be used as the profile picture in many social media networks
* Must look good on website, mobile, and print in different materials including business cards, flyers, document heads, t-shirts, pens, etc.
* The logo must have at least 4 variants: one with only icon, one with icon on the top and text at the bottom, one with icon on the left and text on the right, and one with the slogan "Rethink the way you work"
* There are 2 version of the logo. One uses a single color preferable in white, and one use combination of the color. Please check out how they have been used at http://app.rethinkworkflow.com . Simply login with your gmail account to see the mono color logo on the navigation bar on the top.
* Logo must be artistically unique; simply combining icons together will not be acceptable. That is what makes a difference between a developer and a designer :)

Banners
* Use the recommended sizes here: http://sproutsocial.com/insights/social-media-image-sizes-guide/
* We need the banners for Twitter, Facebook, Google+, LinkedIn, Youtube, and our future website.
* The banner should include the tagline: “Rethink the way you work”

Below are the answers for our website design survey but I think it would help to clarify our requirement.

The name of the app:
--> Rethink Workflow​

How would you describe your services and/or products?
--> An unique cloud-based application helping enterprises to increase the productivity by automating business processes at ease.

Why do you want a new logo? (if they already have one) What do you want your new logo to accomplish?
​--> We really like the old logo (attached) since because of its simplicity and professional at the same time. However, we’ve changed the name of our product, we want to change the logo too.

Who are your main competitors? How are you different from your competitors?
​--> KissFlow, AODocs, ​RunMyProcess, SteedOS, PandaDoc. Rethink Workflow is Free. It has a simple, intuitive, and mobile compatible UI and no migration & registration is required.

Do you have a tag line? If so, would you like it stated alongside your logo?
​--> “Rethink the way you work”. Yes we want the tagline to be included in one of the variant of the logo or banners

Do you have any specific imagery in mind for your logo?
​--> new ideas, productivity, better result, business process, document, cloud

Do you have any color preferences, or existing brand colors?
​--> we use bootswatch paper theme (https://bootswatch.com/paper/), so the logo mush be compatible with it.

What adjectives should best describe your logo?
​--> Simple, elegant, professional, attractive, intuitive.​

What feeling or message do you want your logo to convey to those who view it?
​--> Convert a manual business processes into an automatic one in the cloud. Rethink Workflow takes a unique approach to speed up the conversion process.

What logos appeal to you and why?
​--> Google Drive, Google Cloud Platform, and our old logo (attached). Simple, unique, consistent, and professional.

Who are your target markets? (People, Age, Gender, Industry etc.)
​--> Businesses, Organizations, Companies, Enterprises, Non-profits who use Google Apps for Work.​

List three websites that you like (color scheme, look & feel etc.)
--> https://www.zirtual.com/​ ; https://divshot.com/; https://webflow.com/​

您还可能感兴趣的技能

• 横幅设计
• 概念设计
• 平面设计
• Logo设计
• Photoshop 设计