Master Corporate Logo & Brand Identity System – MIRAGA Group - 22/07/2026 08:56 EDT
- 状态: Open
- 奖金: ₹3000
- 参赛作品已收到: 149
竞赛简介
We are looking for an experienced graphic designer / brand identity specialist to create a timeless, prestigious, and versatile master logo system for "MIRAGA " (a parent holding entity).
The logo must be designed to last for 30+ years without feeling dated, following the abstract, timeless principles of global conglomerates (like Tata, GE, or Reliance).
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Design Requirements & Core Rules:
1. Abstract Monogram or Custom Wordmark (NO Literal Icons):
- ABSOLUTELY NO literal imagery (e.g., no water drops, leaves, gears, or fruits).
- Must be a custom typographical wordmark OR an abstract geometric emblem/monogram
- Must look equally natural on a 20L water jar label, a legal contract, packaged foods, an NGO banner, or a corporate building facade.
2. Timeless Geometry & Scalability:
- Must pass the "1-Color & Micro-Size" test: Looks flawless in 100% solid black and 100% solid white, as well as scaled down to a 16x16 pixel favicon or small rubber stamp.
- Clean, mathematical geometry. Avoid short-lived trends (e.g., 3D gradients, complex line art, glowing effects, or scripts).
3. Modular Sub-Brand System (Master Logo + Descriptors):
- Create a master brand lockup: "MIRAGA" or "MIRAGA GROUP"
- Deliver sub-brand extension lockups using the same master icon/wordmark with secondary descriptor text underneath:
• MIRAGA Aqua
• MIRAGA Foundation
• MIRAGA Foods
4. Color Palette Strategy:
- Primary Corporate Colors: Deep Midnight / Navy Blue & Warm Gold / Silver accent.
- Secondary Division Accent Colors: Cyan Blue (Aqua), Emerald Green (Foundation), Amber / Gold (Foods).
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Deliverables Required:
1. Master Logo Files: Vector source files (.AI, .EPS, .SVG) + High-Res PNG/PDF.
2. Sub-Brand Extensions: Vector lockups for MIRAGA, MIRAGA Group, MIRAGA Aqua, and MIRAGA Foundation.
3. Monochrome Versions: Pure Black (#000000) and Pure White (#FFFFFF) transparent PNGs and vectors.
4. Brand Style Guide / Mini PDF Manual:
- Exact Color Codes (HEX, RGB, CMYK, Pantone)
- Typography / Font Rules
- Minimum size & clear space guidelines
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