We are seeking a Digital Content Writer to work remotely or from home on a freelance basis. The successful candidate should be a native Cantonese speaker, demonstrate a true passion for writing or blogging, and have an interest in fashion and eyewear. The Digital Content Writer will work closely with the Social Media and PR team in the creation of online data-driven customer communications across a range of digital marketing initiatives.
Tasks & Responsibilities:
• Create, edit and localize site content, banners, blog content, press releases, EDM and social media for 30 different domains.
• Attract potential customers through engaging, informative and inspiring copy.
• Maintain the consistency of the brand across digital channels and all communication.
• Work alongside our experienced PR and Social Media teams to formulate and run content promotion and outreach projects across digital channels.
• SEO and UX optimization projects for our Cantonese domain.
• Assist the content team in the roll-out of new website features.