PPC and Paid Search Expert

We are looking for a talented, data-driven expert to run all of our company’s PPC and Paid Ad campaigns. You should have a proven track record in delivering superior ROI for paid search. In addition, you must possess the qualifications listed below at an expert level: • Manage all aspects of Google Ad campaigns • Create and optimize ad campaigns and paid search landing pages • Use Google Ads to drive a variety of online marketing campaigns • Analyze and optimize pay-per-click (PPC) campaigns to increase ROI • Manage and optimize display campaigns across multiple devices • Develop PPC strategies to increase online visibility • Collaborate with a team of marketers, Google Ads specialists, and engineers • In-depth knowledge of Google Analytics metrics for reporting and data analysis • Knowledge of Google Search Console • Managing and handling Google Merchant Centre • Working experience of Google Data Studio/Looker Studio for performance report creation • Experience with both online lead generation and e-commerce • Strong analytical and research skills • Knowledge of Conversion Rate Optimization (CRO) Job Qualifications and Skill Sets Below are the qualifications expected of a Google Ads expert: • A degree in digital marketing or a related business field • In-depth knowledge of Google Ads, Microsoft Advertising (formerly Bing Ads), and Google Analytics • An understanding of search engine optimization (SEO) and search engine marketing (SEM) • Google Ads certification • Competency with using Word, Excel, and PowerPoint to produce reports and presentations for clients (If you have previous experience and success in promoting nutritional supplements on Google and other PPC platforms then you will be given prominence.) The contract will be ongoing, and if success is achieved quickly within the first two months, the contract will be extended for a longer period of time. Submit your complete proposal for our review. Proposals should include the number of hours dedicated to each of the above tasks, a description of your strategy for each task, and the monthly cost. Proposals that contain a portfolio of previous work and the success achieved will be prioritized. As you will be working directly with members of our team, you should be: - Positive - Ambitious - Energetic - Professional - Reliable - Dedicated