• Creating and running Google Ads Search Campaigns according to business needs.
• Created and optimized campaign to generated business calls using Call only ads.
• Optimized campaigns up to 99.9% in the first go.
• Created and optimized several other campaigns to help sales and business growth of organization via different lead generation, website visits and calls using Google ads.
• Keyword research and new keyword ideas using Keyword Planner and other sources are the part of job.
• Making creative, eye-catching and relevant Ad copies to gain maximum profit and CTR.
• Using Google Ads recommendations and Performance Planner to get the best results within given budget.
• Monitoring the running campaigns properly while working on new ones.
• Doing little bit tech stuff is also required like updating DNS to verify Search Console (domain ownership), adding google tags to website code etc.
• Linking together different google products like analytics to search console, AdWords to search console etc.
• Experienced in managing Individual and manager Google Ads account.
• Experienced in managing domestic (India) and international campaigns (USA).
• Deep monitoring and optimization to get the maximum CPA (cost per action) be it conversion, website visit, calls, leads or another.
• Creating reports on biweekly or monthly basis.
• Using google trends, Keyword planner and other paid/unpaid tools to get the proper insight of competitors keywords.