What kind of audience should we be targeting?
Ans). Firstly focus on demographics (age, gender, education, job title, relationship status, parental status, household income, and more) of your target audience.
* What Location does your target audience belong to? (language, tradition, culture have to be taken into consideration)
*What are the interests & hobbies of your audience?
*Topics, Keywords, Hashtags - What kind of topics would your target audience follow on social media sites? What keywords would they search for?