E-commerce 3

Part A: Short-Answer Questions (50 marks total) Answer each question in one to two paragraphs. (5 marks each) 1. What types of e-payment systems should B2C merchants support? 2. Describe the major issues in fraudulent orders perpetrated against online merchants. What measures and solutions should be implemented to combat these issues? 3. What are digital certificates? What role do they play in ensuring secure communications? 4. What is PKI? Why is it important in e-commerce? 5. What is intellectual property? Why is the copyright of materials on the Internet an important issue? 6. Would you recommend the crowdsourcing model for a clothing design business? Explain why or why not. 7. Why is jurisdiction considered a major legal issue and challenge in e-commerce? Support your answer with examples. 8. Identify the major technical challenges companies face when choosing to pursue an m-commerce strategy. 9. What precautions and measures should home users employ to secure their computers from spyware, hackers, and other online threats and risks? 10. What key factors determine the success of electronic payment methods? Part B: Case Analyses (50 marks total) Your analysis of each case should be from two to three paragraphs in length and should not exceed one page for each case. Case 1 (15 marks) The Canadian government has legislated the Personal Information Protection and Electronic Documents Act (PIPEDA) to protect any personal information that is collected, used, or disclosed. a) What type of personal information should be protected? (5 marks) b) Why is it important to protect this personal information? (5 marks) c) Who is affected by this Act? (5 marks) Case 2 (20 marks) Read the “Pirate Bay and the Future of File Sharing” case (Turban et al., pp. 728–729) and answer the following questions. a) What critical legal, ethical and social issues is the company facing? (10 marks) b) How is Pirate Bay different from other online sharing platforms such as Facebook, YouTube, or MySpace? (5 marks) c) Explain why the company is still alive and offering their services even though they have been subject to many lawsuits, jail sentences, and fines to its founders. (5 marks) Case 3 (15 marks) Read the “Internet Stock Fraud Aided by Spam” case (Turban et al., p. 476) and answer the following questions. a) What are the risks and threats of stock spam? (5 marks) b) Are these risks different from regular spam? (5 marks) c) What would you recommend to help people who are looking for investment opportunities on the Internet? (5 marks)