Adding Google Adsense to our wholesale website to generate revenue.

We have a wholesale DVD Website we are getting ready to launch and would like to generate additional revenues from other related industries. Would like someone who is experienced in this type of work that can implement these changes to allow the most revenue to be generated from any the website. Website will be offering wholesale and retail DVDs. (Items will be added to the website shortly) Would like to try to use the most relavent adds with the highest payouts.